5 Smart Strategies for Leveraging Digital Marketing to Increase Occupancy in 2023 The goal sounds simple in theory: increase occupancy by creating 10% more online traffic. It’s a goal we hear often from senior living clients around this time of Read more…
7 Digital Marketing Trends to Boost Senior Living Occupancy in 2023 With Q4 well underway and budget season in full swing, we know that you’ve already got our eye on trends to grow your occupancy in 2023. As marketing consultants Read more…
Auditing Your Community’s Digital Marketing Plans How to Find What Worked & What Didn’t for Your Community The end of the year is always an exciting time in business. From holiday marketing plans to Black Friday campaigns, November & December Read more…
It’s true (and exciting) that occupancy rates are starting to rebound for many senior living communities. But, that doesn’t mean it’s time to take your foot off the marketing gas pedal. In order to achieve pre-pandemic profitability and beyond, senior Read more…
Auditing Your Senior Living Marketing Automation Strategy How satisfied are you with the current marketing automation strategy for your senior living community? What’s your ROI? According to Invespro, businesses that use marketing automation can see an 80% increase in lead Read more…
Creative Copywriting for Senior Living Sales Funnel Success Is your senior living sales funnel optimized for success? When it comes to digital marketing, crafting a smart sales funnel is a surefire way to uplevel your online presence. With it, you Read more…
Senior Living Marketing: 18 Tips to Automate Your Online and Offline Marketing Efforts No one can deny how important online marketing is for the senior living industry. Even if all you have is a minimal website and Google Business profile Read more…
Are you utilizing automation in your senior living marketing strategy? Marketing automation is the process of streamlining, scheduling, and measuring specific marketing activities, like email messages, in a sequence (or workflow). And there are many benefits to integrating it into Read more…
How are you driving qualified inquiries to your community? With an increasing reliance on digital, senior living communities must be proactive in how to reach families seeking local options for a loved one. Does your senior living community have a Read more…
Surely, if you are reading this, you know what a funnel is. But…just in case, for those who are not 100% clear, let’s take a simplified look at what a funnel is… A DIGITAL SALES FUNNEL A digital sales funnel Read more…