The Blog

To stay on top of it all, savvy senior living marketing teams need to have a system in place that will minimize the stress, establish clear expectations, and corral the chaos.

As senior living communities compete for the same occupants in today’s increasingly competitive landscape, effective senior living marketing team is more important than ever. Standing out from your competition is the #1 reason why your senior living community needs an Read more…

The 3 P’s of Marketing Automation for Senior Living Do you want a solution to supercharge leads for your senior living community? With the 3 P’s of marketing automation, you can do just that! If you’re unfamiliar with marketing automation, Read more…

Reasons to Choose Successful Senior Living Marketing Automation with ActiveDEMAND Are you ready to ramp up your senior living community’s marketing automation efforts this year?  Congrats! Committing to that goal is the easy part. Making your marketing smarter starts with Read more…

At Smart Girl, we are all about sharing smart strategies for smart business owners. In this month’s Guest Feature, we have top tips for financial advisors who want to optimize their website.  The Top 5 Financial Advisor Website Optimization Musts Read more…

3 Secrets Senior Living Operators Follow for Marketing Automation Success With 2023 now in full swing, many of the senior living operators we work with are gearing up to launch their next round of automated email marketing campaigns. And they’re Read more…

Marketing Automation 101 for Senior Living Communities So…you’ve been considering marketing automation as part of your community’s digital strategy, eh?  Congratulations! That is exciting… and one of our favorite digital marketing strategies is marketing automation for senior living operators.  Marketing Read more…

Senior Living Search Strategies to Dominate Google in 2023 How are your senior living search strategies going to change in the New Year? There is no way around it: Google is hands down the single most utilized search engine in Read more…

5 Smart Strategies for Leveraging Digital Marketing to Increase Occupancy in 2023 The goal sounds simple in theory: increase occupancy by creating 10% more online traffic. It’s a goal we hear often from senior living clients. Senior living digital marketing Read more…

7 Digital Marketing Trends to Boost Senior Living Occupancy in 2023 With Q4 well underway and budget season in full swing, we know that you’ve already got our eye on trends to grow your occupancy in 2023. As marketing consultants Read more…