Senior Living Marketing Blog

2020 was quite a whirlwind...but it’s not over. So, don’t let your marketing strategy get tired in the final Q4 stretch.  Spark your Q4 entrepreneur spirit with some of our all time favorite quotes. Let them energize your upcoming marketing plans to end the year...

If you are a marketing junkie looking to get your fix on facts, you came to the right place. Our team loves to geek out over the data and stats that drive our marketing efforts. So, whether you are planning your next email marketing campaign, monitoring your landing...

As a business, wanting to increase the number of new clients often where we spend the most time, energy, and budget. Companies survive & thrive based on how much of the value they put out is received by the public.  We try. Test. Then, we try again.  All...

Google is an ever changing tool that is imperative for businesses to survive. Because of this, we believe it is best for your business to make the most of the free tool, Google My Business. We are here to discuss four reasons local businesses need to use Google My...

What does it take to build a strong digital foundation? From signing up for social media to experimenting with online advertising, business owners are inundated with advice about what they “need” to establish or grow their online presence.  Those channels are useful,...

Any smart digital strategy begins with a sales funnel. Whether you’re an eCommerce store or a B2B company, a sales funnel sits at the very core of a solid marketing foundation.  Creating an automated funnel allows your business to continuously attract your ideal...

What comes to your mind when you think of automation? Auto-responders? AI? The inevitable robot takeover? However long the list of related words or phrases pops into your mind is, authenticity is probably not on it.  And yet, knowing how to weave your authentic brand...

How does your business gain customers? And more importantly, are you keeping those customer? Outlining the path of your potential buyers is perhaps one of the most important marketing tasks you can do.  It takes the guesswork out of customer interaction and guarantees...

You’ve worked hard to build your business. You’ve planned. You’ve executed. You’ve done everything you can to provide value to the world.  And then, through no fault of your own, the inevitable... Life happens. Plans fall through. And, even with sustained efforts,...