by Katie H | Feb 8, 2022 | Business
How are you driving qualified inquiries to your community? With an increasing reliance on digital, senior living communities must be proactive in how to reach families seeking local options for a loved one. Does your senior living community have a system for driving...
by Katie H | Feb 7, 2022 | Business
3 Reasons Your Business Needs a Digital Sales Funnel Surely, if you are reading this, you know what a funnel is. But…just in case, for those who are not 100% clear, let’s take a simplified look at what a funnel is… A DIGITAL SALES FUNNEL A digital sales funnel is...
by Katie H | Dec 15, 2021 | Business
The role of Fractional CMO has grown in popularity in recent years…for many reasons. Modern business models embrace the value that fractional leadership can bring to their business. With years of experience to produce a smart and proven strategy, plus a team to...
by Katie H | Sep 13, 2021 | Business
In every business, there comes a turning point where investment in smart marketing is required to reach the next level. Perhaps you’re just starting, and you need a big push in the form of a new marketing strategy to get going. Or maybe you’re well-established, but...
by Katie H | Jul 12, 2021 | Business
A well-designed website is the cornerstone of any business. Without a smart traffic generation strategy though, you run the risk of missing out on valuable visitors and qualified leads. You’ve heard the phrase, “if you build it, they will come,” right? But when it...