From Chaos to Clarity: The Digital Foundation Senior Living Operators Need in 2026
A Free Executive Briefing That Will Help Get Your Marketing Strategy Aligned for 2026
January 29, 2026
12pm CST
Limited Seats Avaliable
From Chaos to Clarity: The Digital Foundation Senior Living Operators Need in 2026
A Free Executive Briefing That Will Help Get Your Marketing Strategy Aligned for 2026
January 29, 2026
12pm CST
We’ll tackle the pain points no one wants to talk about…
- Your community message that disappears in a “sea of sameness”
- Long sales cycles with offers that have no clear next step
- Tech stacks that don’t talk to each other or share data
- Unqualified leads that waste your sales team’s time
- Overwhelmed teams who are stretched too thin to execute
You’ll walk away with…
- A clear view of what’s broken in the typical digital funnel
- The system top operators are using to drive qualified inquiries
- A simple plan to clean up your tech stack and finally measure what matters
- A strategic roadmap you can use to build your 2026 marketing plan with confidence
Live attendees will learn the simple, scalable system that creates a framework for designing a digital strategy that makes sense and drives qualified inquiries
🔥 Hot Take...
If your digital marketing feels chaotic, confusing, expensive, or impossible to measure…the problem isn’t you.
The problem is the system you’re using.
The 2026 senior living buyer may not be moving faster, but they are researching more deeply, and making decisions long before your team ever hears from them.
They research.
They compare.
They read reviews.
They engage with your content.
That means operators can’t rely on isolated tactics, disconnected tech, outdated funnels, and piecemeal vendor approaches.
You need a clear, modern digital system that supports the entire customer journey.
In this 30-minute Executive Briefing, Lead Smart Girl Katie Holt will walk senior living executives through the 3-part digital foundation behind creating predictable occupancy growth.
Meet Your Host
Katie Holt, Founder & Lead Smart Girl
Digital Marketing Nerd with over 15 years of Sales & Marketing experience on the operator, agency, and consultant side.
Today, she specializes in senior living digital marketing & automation solutions.
Katie, has spent several years working directly in the industry transforming the digital foundation for dozens of communities.
Through her leadership and proven experience, her strategies have been recognized by many of the industry’s thought leaders and innovators.
WHAT THIS IS (AND ISN’T)
This IS…
- A strategic Executive Briefing
- High-level, practical, and honest
- Built for senior living decision-makers
- Focused on systems, not shiny tools
This ISN’T…
-
- A tactical platform demo
- A “do-everything” checklist
- A generic marketing webinar
- A pitch disguised as education (We respect your time)
JOIN US 
Thursday, January 29th at 12pm CST
Our Promise
You’ll leave with:
A clear understanding of what’s broken in most senior living digital funnels
A system-level view of how top operators are driving qualified inquiries
Confidence in how to clean up your tech stack and measure what matters
A strategic foundation you can use to build your 2026 marketing plan
Who Should Attend
Senior Living Marketing Professionals
Sales Executives
Community Engagement Coordinators
Digital Strategy Leaders
EXCLUSIVE LIVE ATTENDEE OFFER: THE POWER HOUR⚡️
Live attendees will receive first access to our Power Hour Strategy Session—a focused, one-on-one working session designed to help you apply the EDGE framework directly to your organization.
This is where clarity turns into execution.
Details will be shared live.
ABOUT SGD
We are the big agency alternative to digital strategy done right.
We are a boutique digital strategy agency who works with senior living partners to meet the occupancy goals of today and the digital strategy growth of tomorrow.
✨ Smart Strategy grounded in proven results
✨ Expert Execution lead by experienced marketers
✨ Connect with Community in a way that gives back to the greater good